Insight Selling Monitor
CONSULTATIVE INSIGHT SELLING | The core principle
Today’s buyers value sellers who bring them new ideas and insights.
To drive sales results, your sellers need advanced consultative selling skills. Yet most sellers don’t have them.
Top Performers—those with the highest win rates, revenue growth, and sales goal attainment rates—have advanced consultative selling skills.
CONSULTATIVE INSIGHT SELLING has been shown to have a significant effect on both the perceived expertise of the sales rep, as well as relationship loyalty.
The core principle is:
What today’s buyers are looking for?
Today’s sales winners go beyond uncovering buyer needs and matching their products and services as solutions to buyer problems.
Sales & Marketing Competencies Resource Center
A database providing insights into best practices across a broad range of industries, to support the career development needs of sales and marketing professionals.
Topics include brand management, sales techniques and customer relationship management.
Type | ISSN / ISBN | Publication Name | Publisher | Country |
---|---|---|---|---|
Trade Publication | 1539-7890 | ABA Bank Marketing | American Bankers Association | United States of America |
Trade Publication | 2333-0295 | ABA Bank Marketing & Sales | American Bankers Association | United States of America |
Trade Publication | Ad Age Global | Crain Communications | United States of America | |
Trade Publication | 0112-6997 | AdMedia | Mediaweb Ltd | New Zealand |
Academic Journal | 0098-9258 | Advances in Consumer Research | Association for Consumer Research | United States of America |
Academic Journal | 1854-6250 | Advances in Production Engineering & Management | Production Engineering Institute (PEI), University of Maribor | Slovenia |
Academic Journal | 1044-7385 | Advancing the Consumer Interest | American Council on Consumer Interests | United States of America |
Trade Publication | 0001-8899 | Advertising Age | Crain Communications | United States of America |
Trade Publication | 1524-8984 | Advertising Age International | Crain Communications | United States of America |
Trade Publication | 1087-948X | Advertising Age's Business Marketing | Crain Communications | United States of America |
Trade Publication | 1072-9119 | Advertising Age's Creativity | Crain Communications | United States of America |
Trade Publication | 0952-3820 | Advertising Age's Euromarketing | Crain Communications | United States of America |
Trade Publication | 0892-1121 | Aftermarket Business | Advanstar Communications Inc. | United States of America |
Magazine | 0163-4089 | American Demographics | Crain Communications | United States of America |
Trade Publication | 0003-0902 | American Salesman | National Research Bureau | United States of America |
Trade Publication | 0193-3264 | Automotive Marketing | Advanstar Communications Inc. | United States of America |
Magazine | 1530-2369 | B to B | Crain Communications | United States of America |
Trade Publication | 0888-3149 | Bank Marketing | American Bankers Association | United States of America |
Trade Publication | 1558-3570 | Brand Packaging | BNP Media | United States of America |
Trade Publication | 0965-9390 | Brand Strategy | Centaur Communications | United Kingdom |
Academic Journal | 1679-8171 | Brazilian Journal of Operations & Production Management | Associacao Brasileira de Engenharia de Producao | Brazil |
Academic Journal | 0955-6419 | Business Strategy Review | Wiley-Blackwell | United Kingdom |
Trade Publication | 0008-2309 | Campaign | Haymarket Media Group Ltd | United Kingdom |
Trade Publication | 0740-3119 | Catalog Age | Penton Media, Inc. | United States of America |
Report | 9781558270633 | Community Bank Marketing Manual | Reed Elsevier Properties SA | United States of America |
Academic Journal | 1024-5294 | Competition & Change | Sage Publications | United Kingdom |
Magazine | 0740-4964 | Consumer Comments | Consumer Alert | United States of America |
Trade Publication | 1816-7209 | Consumer Confidence | International Centre for Policy Studies | Ukraine |
Magazine | 0010-7174 | Consumer Reports | Consumer Reports, Inc. | United States of America |
Academic Journal | 1088-498X | Contemporary Argumentation & Debate | Cross Examination Debate Association | United States of America |
Academic Journal | 0274-9696 | Cost Engineering | AACE International | United States of America |
Magazine | 0262-1037 | Creative Review | Centaur Communications | United Kingdom |
Trade Publication | 1541-3403 | CREATIVITY | Crain Communications | United States of America |
Academic Journal | 0779-7389 | Decisions Marketing | AFM c/o ESCP-EAP | France |
Trade Publication | 0950-3676 | Design Week | Centaur Communications | United Kingdom |
Trade Publication | 0950-3676 | Design Week (Online Edition) | Centaur Communications | United Kingdom |
Encyclopedia | 9780792386308 | Encyclopedia of Production & Manufacturing Management | Springer Nature / Books | Germany |
Trade Publication | 1352-9633 | European Retail Digest | Oxford Institute of Retail Management | United Kingdom |
Magazine | 1477-738X | Event | Haymarket Media Group Ltd | United Kingdom |
Academic Journal | 1936-6582 | Flexible Services & Manufacturing Journal | Springer Nature | Germany |
Academic Journal | 1865-5866 | GfK-Marketing Intelligence Review | Sciendo | Germany |
Trade Publication | 0193-2551 | Giftware News | Von Rabenau Media Corporation | United States of America |
Magazine | HCM Sales, Marketing & Alliance Excellence Essentials | HR.com, Inc. | Canada | |
Academic Journal | 0735-9683 | Health Marketing Quarterly | Taylor & Francis Ltd | United Kingdom |
Academic Journal | ICFAI Journal of Brand Management | IUP Publications | India | |
Academic Journal | 0973-3760 | ICFAI Journal of Consumer Behavior | IUP Publications | India |
Academic Journal | ICFAI Journal of Marketing Management | IUP Publications | India | |
Academic Journal | 0972-9224 | ICFAI Journal of Services Marketing | IUP Publications | India |
Magazine | 1746-8825 | In-Store | Centaur Communications | United Kingdom |
Trade Publication | 1366-5448 | In-Store Marketing | Centaur Communications | United Kingdom |
Academic Journal | 0219-1989 | International Game Theory Review | World Scientific Publishing Company | Singapore |
Academic Journal | 0268-3768 | International Journal of Advanced Manufacturing Technology | Springer Nature | Germany |
Academic Journal | 0951-192X | International Journal of Computer Integrated Manufacturing | Taylor & Francis Ltd | United Kingdom |
Academic Journal | 1363-9196 | International Journal of Innovation Management | World Scientific Publishing Company | Singapore |
Academic Journal | 1939-1161 | International Journal of Mobile Marketing | Mobile Marketing Association | United States of America |
Academic Journal | 0020-7543 | International Journal of Production Research | Taylor & Francis Ltd | United Kingdom |
Academic Journal | 0790-7362 | Irish Marketing Review | Mercury Publications | Ireland |
Academic Journal | 0972-9097 | IUP Journal of Brand Management | IUP Publications | India |
Academic Journal | 0972-6845 | IUP Journal of Marketing Management | IUP Publications | India |
Academic Journal | 0219-6867 | Journal of Advanced Manufacturing Systems | World Scientific Publishing Company | Singapore |
Academic Journal | 0091-3367 | Journal of Advertising | Taylor & Francis Ltd | United Kingdom |
Academic Journal | 2045-855X | Journal of Brand Strategy | Henry Stewart Publications LLP | United Kingdom |
Academic Journal | 0278-6087 | Journal of Business Forecasting Methods & Systems | Graceway Publishing Company | United States of America |
Academic Journal | 1051-712X | Journal of Business-to-Business Marketing | Taylor & Francis Ltd | United Kingdom |
Academic Journal | 1057-7408 | Journal of Consumer Psychology (Taylor & Francis Ltd) | Taylor & Francis Ltd | United Kingdom |
Academic Journal | 0093-5301 | Journal of Consumer Research | Oxford University Press | United Kingdom |
Academic Journal | 0309-3891 | Journal of Consumer Studies & Home Economics | Wiley-Blackwell | United Kingdom |
Academic Journal | 1064-1734 | Journal of Current Issues & Research in Advertising (CTC Press) | CTC Press | United States of America |
Academic Journal | 1475-3928 | Journal of Customer Behaviour | Westburn Publishers Ltd | United Kingdom |
Academic Journal | 0954-4828 | Journal of Engineering Design | Taylor & Francis Ltd | United Kingdom |
Academic Journal | 0891-1762 | Journal of Global Marketing | Taylor & Francis Ltd | United Kingdom |
Academic Journal | 0737-3252 | Journal of Health Care Marketing | American Marketing Association | United States of America |
Academic Journal | 0956-5515 | Journal of Intelligent Manufacturing | Springer Nature | Germany |
Academic Journal | 1525-2019 | Journal of Interactive Advertising | Routledge | United Kingdom |
Academic Journal | 0896-1530 | Journal of International Consumer Marketing | Taylor & Francis Ltd | United Kingdom |
Academic Journal | 1069-031X | Journal of International Marketing | American Marketing Association | United States of America |
Academic Journal | 0022-2429 | Journal of Marketing | American Marketing Association | United States of America |
Academic Journal | 0973-2330 | Journal of Marketing & Communication | Journal of Marketing & Communication | India |
Academic Journal | 1046-669X | Journal of Marketing Channels | Taylor & Francis Ltd | United Kingdom |
Academic Journal | 1352-7266 | Journal of Marketing Communications | Routledge | United Kingdom |
Academic Journal | 0267-257X | Journal of Marketing Management | Routledge | United Kingdom |
Academic Journal | 1071-1988 | Journal of Marketing Management (10711988) | Marketing Management Journal | United States of America |
Academic Journal | 0022-2437 | Journal of Marketing Research (JMR) | American Marketing Association | United States of America |
Academic Journal | 1069-6679 | Journal of Marketing Theory & Practice | Taylor & Francis Ltd | United Kingdom |
Academic Journal | 1057-1523 | Journal of Ministry Marketing & Management | Taylor & Francis Ltd | United Kingdom |
Academic Journal | 0885-3134 | Journal of Personal Selling & Sales Management | Taylor & Francis Ltd | United Kingdom |
Academic Journal | 0737-6782 | Journal of Product Innovation Management | Wiley-Blackwell | United Kingdom |
Academic Journal | 0895-562X | Journal of Productivity Analysis | Springer Nature | Germany |
Academic Journal | 0748-4623 | Journal of Professional Services Marketing | Taylor & Francis Ltd | United Kingdom |
Academic Journal | 0743-9156 | Journal of Public Policy & Marketing | American Marketing Association | United States of America |
Academic Journal | 1062-726X | Journal of Public Relations Research | Taylor & Francis Ltd | United Kingdom |
Academic Journal | 1533-2667 | Journal of Relationship Marketing | Taylor & Francis Ltd | United Kingdom |
Academic Journal | 1444-6359 | Journal of Research for Consumers | Journal of Research for Consumers | Australia |
Academic Journal | 0022-4359 | Journal of Retailing | Elsevier B.V. | United Kingdom |
Academic Journal | 1754-1360 | Journal of Sponsorship | Henry Stewart Publications LLP | United Kingdom |
Academic Journal | 0965-254X | Journal of Strategic Marketing | Routledge | United Kingdom |
Magazine | 1478-6249 | License! Europe | Advanstar Communications Inc. | United States of America |
Trade Publication | 1936-4989 | License! Global | Advanstar Communications Inc. | United States of America |
Academic Journal | 2057-1607 | London Business School Review | Wiley-Blackwell | United Kingdom |
Academic Journal | 1754-1794 | Manufacturing | Institution of Engineering & Technology | United Kingdom |
Academic Journal | 1523-4614 | Manufacturing & Service Operations Management | INFORMS: Institute for Operations Research | United States of America |
Academic Journal | 0956-9944 | Manufacturing Engineer | Institution of Engineering & Technology | United Kingdom |
Trade Publication | 1930-1359 | Manufacturing Today | Knighthouse Media Inc | United States of America |
Magazine | 1083-5512 | Market: Africa/Mid-East | Media Contact Resources | United States of America |
Magazine | 1059-275X | Market: Asia Pacific | Media Contact Resources | United States of America |
Magazine | 1050-9410 | Market: Europe | Media Contact Resources | United States of America |
Magazine | 1066-7024 | Market: Latin America | Media Contact Resources | United States of America |
Trade Publication | 0025-3650 | Marketing (00253650) | Haymarket Media Group Ltd | United Kingdom |
Academic Journal | 0113-6895 | Marketing Bulletin | Massey University | New Zealand |
Magazine | 1366-896X | Marketing Direct (1366896X) | Haymarket Media Group Ltd | United Kingdom |
Academic Journal | 1052-8008 | Marketing Education Review | Taylor & Francis Ltd | United Kingdom |
Magazine | 1368-2407 | Marketing Event | Haymarket Media Group Ltd | United Kingdom |
Academic Journal | 1094-1304 | Marketing Health Services | American Marketing Association | United States of America |
Academic Journal | 1040-8460 | Marketing Insights | American Marketing Association | United States of America |
Academic Journal | 0923-0645 | Marketing Letters | Springer Nature | Germany |
Trade Publication | 1196-4650 | Marketing Magazine | Brunico Communications Inc. | Canada |
Magazine | 1061-3846 | Marketing Management | American Marketing Association | United States of America |
Magazine | 2325-3568 | Marketing Management Association Annual Conference Proceedings | Marketing Management Journal | United States of America |
Academic Journal | 1534-973X | Marketing Management Journal | Marketing Management Journal | United States of America |
Trade Publication | 0025-3790 | Marketing News | American Marketing Association | United States of America |
Academic Journal | 1040-8460 | Marketing Research | American Marketing Association | United States of America |
Academic Journal | 1469-347X | Marketing Review | Westburn Publishers Ltd | United Kingdom |
Academic Journal | 0732-2399 | Marketing Science | INFORMS: Institute for Operations Research | United States of America |
Trade Publication | 1076-4879 | Marketing Tools | Crain Communications | United States of America |
Trade Publication | 0141-9285 | Marketing Week | Centaur Communications | United Kingdom |
Academic Journal | 1042-6914 | Materials & Manufacturing Processes | Taylor & Francis Ltd | United Kingdom |
Trade Publication | 0963-0023 | Media Week | Haymarket Media Group Ltd | United Kingdom |
Trade Publication | 0025-7354 | Medical Marketing & Media | Haymarket Media, Inc. | United States of America |
Magazine | MMA Messenger Academic Review | Mobile Marketing Association | United States of America | |
Magazine | 0958-3769 | Money Marketing | Centaur Communications | United Kingdom |
Trade Publication | New Media Age | Centaur Communications | United Kingdom | |
Magazine | 0111-9044 | NZ Marketing Magazine | Tangible Media Ltd | New Zealand |
Magazine | 0894-3214 | Packaging Technology & Science | John Wiley & Sons, Inc. | United States of America |
Trade Publication | 1610-0441 | PR Report | Johann Oberauer GmbH | Austria |
Magazine | 0955-0836 | Precision Marketing | Centaur Communications | United Kingdom |
Trade Publication | 0032-9762 | Product Finishing | Media Scores Ltd. | United Kingdom |
Magazine | 1548-4378 | Production Machining | Gardner Publications, Inc. | United States of America |
Trade Publication | 1047-1707 | Promo | Penton Media, Inc. | United States of America |
Trade Publication | 0266-7991 | Promotions & Incentives | Haymarket Media Group Ltd | United Kingdom |
Trade Publication | 1524-1696 | PRWeek (U.S. Edition) | Haymarket Media Group Ltd | United Kingdom |
Academic Journal | 0033-3700 | Public Relations Quarterly | Public Relations Quarterly | United States of America |
Trade Publication | 1080-6792 | Public Relations Tactics | Public Relations Society of America | United States of America |
Trade Publication | 0360-9936 | Quality | BNP Media | United States of America |
Academic Journal | 1570-7156 | Quantitative Marketing & Economics | Springer Nature | Germany |
Academic Journal | 0033-6807 | R&D Management | Wiley-Blackwell | United Kingdom |
Academic Journal | 0767-3701 | Recherche et Applications en Marketing (AFM c/o ESCP-EAP) | AFM c/o ESCP-EAP | France |
Academic Journal | 2194-5985 | Review of Marketing Science | De Gruyter | Germany |
Trade Publication | 1460-5953 | Revolution (14605953) | Haymarket Media Group Ltd | United Kingdom |
Academic Journal | 0035-3051 | Revue Française du Marketing | Adetem | France |
Magazine | Sales & Service Excellence Essentials | HR.com, Inc. | Canada | |
Magazine | 1935-147X | Sales Insider | Institute of Business Publications | United States of America |
Trade Publication | 1529-7594 | Sales Leader | Coding Institute | United States of America |
Trade Publication | 1069-1952 | Sell!ng | Coding Institute | United States of America |
Academic Journal | 1533-2969 | Services Marketing Quarterly | Taylor & Francis Ltd | United Kingdom |
Trade Publication | SignGraphic: Outdoor Advertising Magazine | Medyatek Reklam Ve Yayincilik Ltd. | Turkey | |
Trade Publication | 0038-111X | Solid State Technology | Extension Media | United States of America |
Academic Journal | 1061-6934 | Sport Marketing Quarterly | Fitness Information Technology | United States of America |
Trade Publication | 1460-8359 | Sports Marketing (14608359) | Centaur Communications | United Kingdom |
Trade Publication | 1941-7098 | Successful Promotions | Advertising Specialty Institute, Inc. | United States of America |
Academic Journal | 0954-4127 | Total Quality Management | Taylor & Francis Ltd | United Kingdom |
Today’s sales winners don’t just sell the value of their products and services, they become the value by offering new ideas and insights during the sales process.
And this is exactly what today’s buyers are looking for.
SALES ORBIT CONSULTATIVE INSIGHT SELLING TRAINING PACK
Enable & Empower Sales Excellence
Accelerate sales cycles and revenue growth with workflow tools like the sales call preparation questions and the Sales Orbit methodology for Consultative Insights Selling.