The Connected Digital Enterprise Agenda


A focused effort on your organization’s competitive advantages and challenges, to build and refine the capabilities to capture emerging opportunities.


A driver of innovation and a source of new capabilities

High performing organizations refine their business architecture and organizational models, talent requirements, and data and technology priorities, and reinvent their businesses through digital strategies and innovative capabilities that reinforce a brand and gain competitive advantage.

Connect the Digital Enterprise Dots

Advances in Platform technologies and associated accelerators to scale digital initiatives are at the center of digital transformation that enable operating model transformation and the building of new capabilities.

Connect the Digital Enterprise Dots provide insights into the strategy priorities, highlighting drivers of and barriers to growth, and emerging technologies (cloud, mobile, social, big data) as enablers for Enterprise Digital Transformation.

  • Information transformation

  • Operating model transformation

  • Customer experience transformation

  • Leadership transformation

  • Workforce transformation

Markets and Subjects analyzed to help refocus and reorganize the technology portfolio to accelerate the digital enterprise

  • IT and business services

  • Devices: PC, tablets, smartphonesOperating model transformation

  • Telecom Equipment and Services: Fixed and mobile, voice and data

  • Digital Transformation Platform and Architecture Innovation

  • Cloud, mobility, big data and analytics, social

  • Data Transformation & Security Strategies

  • Technology Procurement, Implementation, and Management | Spending Metrics

  • Infrastructure: Server, datacenter, storage, network equipment, and infrastructure as a service

  • Applications development and deployment

  • Emerging technologies: cognitive AI, IoT and sensors, robotics AR/VR viewers, 3D printers, drones

  • IT Performance Metrics

  • CIO Leadership Strategies| Communication and Change Management


Digital-enabled Delivery

The dynamics, size, and scope of new delivery models opportunities
  • Enterprise Systems Management & IT Systems Integration Insights

  • Cloud & Datacenter Services Insights

  • Enterprise Mobility Insights

An overview of market share analysis and vendor, systems integrators, channel partners profiles, revenue, and financial indicators.

Analysis of key factors impacting industry operations from multiple technology and services angles, such as user demand, pricing, exclusivity, investments, mergers, acquisitions, and divestiture activities, and regulatory change.

The reports also help vendors with market and product planning, aligning their products with customer needs and gaining a competitive intelligence of what services are being implemented and what factors drive buying decisions.


Digital-enabled Delivery Models Monitor

Enterprise Systems Management

Investment on IT continues to grow as business leaders put their trust in technology to drive business growth. Enterprise Systems Management provides insights to managers and leaders in implementing technology-based information systems solutions and managing digital-enabled transformation.

organizations are embracing technology to enable integration, collaboration, interaction, across the processing needs of the entire organization.
Part of an organization's IT portfolio is Enterprise Systems Management, an integrated suite of systems and information resources, which support organizational-wide operational and management processes. It facilitates integration of different processes, people, and technology to help streamline operations, and gain a competitive advantage, improved performance, reduced operational cost, and enhanced real-time decision-making capabilities.

Systems Integration

The effective integration of enterprise and business systems into a cohesive framework enables productivity in terms of an increase in transactional process efficiencies.

Information system design and integration

  • Enterprise architecture and systems architecture

  • Enterprise Application Integration & Service Oriented Architecture

  • Enterprise Information Architecture

  • Information and knowledge management

  • Data management & Information management

Information systems management

  • Service Oriented Architecture, knowledge management and integration strategy

  • Database and information management systems

IT operations management

Systems and applications management software and software as a service, SaaS-based delivery model for IT operations management.

  • IT operations management including IT operations analytics, application performance management, and infrastructure monitoring and analytics

  • IT automation and configuration management for datacenter computing and applications environments

  • Impact of cloud services and delivery models on software monetization strategies and revenue growth opportunities

Insights and best practices for operational efficiencies, competitive positioning, and strategies for using support services to drive revenue and new technology sales.

Insights and best practices into marketing and sales strategies, partnering approaches, pricing trends, business models, and global sourcing strategies of leading and emerging systems integrators in open standards, SaaS, and cloud, as well as for analytics, mobility, and social technologies.


Unified Communications and Team Collaboration covers technologies including calling, meeting and conferencing, team collaboration and productive workstreams.

  • Insights into collaborative and social technologies to create new flows of work that improve productivity and customer, partner, and employee experiences.

  • Team collaborative applications | Conferencing applications

  • Enterprise social networks | Social media management solutions

  • Enterprise cloud content collaboration

Team collaboration apps along with virtual and augmented realities in the workplace, are enabling groups to communicate and design workflows and share data.

We provide insight into emerging technologies like AI, augmented reality, and personal voice assistants.

  • Digital Workplace

  • Team and Workstream Collaboration

  • Performance Management

  • Meeting applications and platforms

  • Interactive Whiteboards and Touch Displays

  • Telephony Platforms and Services

  • Mobile Collaboration Apps and Technologies

  • Video Streaming (Content Management, Distribution)

  • Cloud, APIs and CPaaS (Communications Platform as a Service)

  • Artificial Intelligence | Machine Learning

  • Virtual Assistants

  • Virtual | Augmented Reality


Automated web services for scalable storage capacity in on-demand, or pay-per-use basis for a range of workloads and deployments.

  • Hybrid cloud (private, public, and multicloud)

  • Software-defined datacenters

  • Edge computing architectures

  • Services for storage, server systems

  • Data migration and protection

  • Adoption and evolution of application development outsourcing models

  • Custom application development, application consulting and implementation, and testing services

  • Application management services, and next-generation managed cloud services

  • Developing DaaS capabilities

  • Data creation, aggregation, and enrichment with Cognitive AI solutions

  • Data marketplaces and Data monetization - pricing, and channels'


We look at the trends around endpoint computing and the characteristics of successful deployments and provide a roadmap that IT leaders should follow within their own organizations in benefiting from the next phase of endpoint computing, encompassing conventional enterprise endpoints, virtualized desktops and personal intelligent devices.

  • Laptops, desktops, tablets and smartphones

  • Mobile networks

  • Network access control

Unified Endpoint Management

With new types of devices being used in the workplace, administration of laptops, desktops and new devices is a challenging task for IT administrators. Traditional CMTs (Client management tools) lacks some features which help in the complete approach for endpoint management.

Unified Endpoint Management is a class of software tools that provide a single management interface for mobile, PC and other devices. It provides capabilities for managing and securing mobile applications, content, collaboration and more. It is a single approach to managing all endpoints like smartphones, tablets, laptops, printers, ruggedized devices, Internet of Things (IoT) and wearables. It is an evolution of, and replacement for, mobile device management (MDM) and enterprise mobility management (EMM) and client management tools.

It provides for:
  • Device enrollment, remote control, device lockdown, and location tracking.

  • Mobile Information Management, Bring Your Own Device, Mobile Application Management and Mobile Content Management

  • Managing mobile devices and endpoints like desktops, printers, IoT devices and wearables from one management platform

  • A focus on the open source business models and market opportunities, as well as adoption and use cases for that technology

  • Partnership profiles for vendors and communities in this market


Cybersecurity is a critical emerging area of concern in business operations.

How do you develop and deliver an effective cybersecurity strategy?

  • Cloud security

  • IoT security

  • Application security

  • Risk Dashboards

Insights into market opportunity and growth trends, customer preferences and buying behaviour, and best practices in sourcing security

Emerging managed security service opportunities, such as Identity and access management services, predictive security, cyber insurance, IoT security, Innovation in identity, such as e-ID, multifactor authentication, and biometrics and the security use of cognitive systems and blockchain.

Training, certification, and the impact of training on project success and team productivity.

How do you develop and deliver an effective cybersecurity strategy?

  • Corporate IT education buyers' characteristics and trends

  • Delivery of IT training - instructor-led classroom and technology-based


Virtually every organization is looking to provision their compute power, storage and data from cloud service providers.

This shift accounts for fast growth in the market for cloud services as well as data center equipment and services.

Gain insights into this rapidly evolving market, data center and cloud infrastructure including hardware, software and services.

  • Insights into managed cloud services, including private, public, and hybrid clouds, the cloud services markets (SaaS, IaaS, and PaaS environments).

  • New business models for the implementation of cloud services including licensing, pricing, and delivery models, across emerging technologies, such as IoT, cognitive automation, mobility, analytics, and social, to deliver any of these types of clouds: applications, infrastructure, and endpoint devices.

The Internet of Things (IoT) emerging technologies are enabling the effective integration of the human-machine interface via voice, motion, and other approaches, and augmented reality delivering digital insight into real-world interactions.

  • Sensor & IoT networks

  • IoT analytics

  • IoT security

  • Wearables

  • Drones

Cloud and Networking covers the tools, technologies, and operational processes that allow enterprises to take advantage of next-generation hybrid infrastructures.
This includes networking technologies, data center technologies; and all forms of cloud (public, private, hybrid; Infrastructure, Platform, and Software as a Service, SaaS, IaaS, and PaaS environments). It also includes DevOps, AIOps, and agile methodologies.

  • Data Centers

  • Cloud Management Platforms

  • Network as a Service

  • Virtual Network Functions

  • Software Defined Networking

  • DevOps

  • Infrastructure as a Service (IaaS)

  • Platform as a Service (PaaS)

  • Software as a Service (SaaS)

The infrastructure is including servers, storage and networking hardware, as well as the virtualization. Users create virtual machines, install operating systems, deploy middleware, such as databases; create storage buckets for workloads and backups; and install the enterprise workload into that VM, support applications and data, and handle all of the configuration and management associated with those tasks. IaaS services include billing, log access, security, monitoring, load balancing and clustering, as well as storage resiliency, such as backup, replication and recovery.


Amazon Web Services (AWS) and Google Cloud Platform (GCP) are examples of IaaS providers. There are also other more niche players in the IaaS marketplace, including Rackspace Managed Cloud, CenturyLink Cloud, DigitalOcean and more.

Platform as a service (PaaS) is an optimized environment ready to install applications and data sets. A cloud computing model in which a third-party provider delivers hardware and software tools to develop and run applications.


The provider offers more of the application stack than IaaS providers, adding operating systems, middleware (such as databases) and other runtimes into the cloud environment.

PaaS offers compute and storage infrastructure, text editing, version management, compiling and testing services.


There are many examples of PaaS providers that supply the tools and services needed to build enterprise applications in the cloud.

Google App Engine supports distributed web applications using Java, Python, PHP and Go. Red Hat OpenShift for creating open source applications using a wide variety of languages, databases and components. The Heroku PaaS offers Unix-style container computing instances that run processes in isolated environments, while supporting languages like Ruby, Python, Java, Scala, Cloture and Node.js.

Microsoft Azure supports application development in .NET, Node.js, PHP, Python, Java and Ruby, and allows developers to use software developer kits (SDKs) and Visual Studio to create and deploy applications. AWS Elastic Beanstalk allows users to create, deploy and scale web applications and services developed with Java, .NET, PHP, Node.js, Python, Ruby, Go and Docker on common servers, such as Apache, Nginx, Passenger and IIS.


With SaaS, a provider offers an entire application stack. Software-as-a-Service (SaaS) refers to a subscription based model where the software is hosted in the cloud and accessed via the internet.


There are many well-known examples of SaaS, including Office 365, Google Apps, Salesforce, Citrix GoToMeeting, Cisco WebEx and Netflix.

  • Managed hosting and dedicated hosted private cloud

  • Hybrid cloud adoption and implementation

  • Service provider positioning and go-to-market strategies

  • Adoption trends, customer attitudes and preferences, drivers, inhibitors, and success factors

  • Provider software, service, and operational strategies

  • Market optimization strategies such as SaaS enablement, third-party hosting, and partnering methods

Insights into cloud-based computing environments for developing, deploying, testing, and maintaining applications, and function-driven technologies supporting developer services like cognitive and Internet of Things (IoT) functions.

  • Enterprise tactics for optimizing public, private, and hybrid cloud business value

  • Public and private cloud management software

  • Enterprise best practice for cloud management product selection.

  • Cloud management vendor strategies

  • Data protection and recovery software

  • Storage infrastructure software

  • Storage and device management software

Big Data and the Internet of Things are driving new designs for datacenter architectures.

Datacenter infrastructure is rapidly evolving as digital transformation initiatives accelerate.

Enterprises are moving to a mix of private, hybrid, and public cloud–based datacenters to address digital transformation needs.

Insights into Datacenter and IT infrastructure transformation

  • Smart datacenter technology adoption trends

  • Datacenter infrastructure requirements and management

  • Examines product types, geographies, vertical markets and other key segments. Coverage includes data center servers, data center storage equipment, and ethernet network adapters, as well as market shares for key vendors.

Data Center Networks Intelligence Service

Insights into data center network equipment, data center Ethernet switches, application delivery controllers, wide area network (WAN) optimization, storage area network (SAN) equipment and converged data center network equipment.

Optical Networks | Equipment and components

Insights into optical network hardware, optical transport network (OTN) and packet-optical hardware, data center optics, telecom optics and components.

Software-defined networking (SDN) & Network functions virtualization (NFV)

Insights into data center as well as enterprise SDN hardware and software, carrier SDN hardware, software and services, and NFV hardware.

Uninterruptible Power Supplies (UPS)

Insights into UPS hardware and its service and support.

  • Public, hybrid, and multicloud security management

  • IaaS. PaaS. SaaS security

Privacy and Data Security

The General Data Protection Regulation (GDPR), The Network & Information Security Directive, and the e-Privacy regulation impact on cloud, storage, data loss protection, analytics, IoT, mobility, print, and business applications.


Mobile computing and application development are critical to successful digital transformation across a broad range of industries, in an effort to enhance worker productivity, modernize business processes and workflows, and increase customer satisfaction and revenue


Enterprise Mobility | Looking Ahead

Sensor-powered devices along with wearable apps will empower the workforce to collect and share information from diverse sources and apply it for making collaborative business decisions, as well as monitor and manage the processes from remote locations.

Location-based Technologies and smart sensors will enable the transmission of data to mobile devices, allowing for collaborative, productive communication across the entire enterprise.

The enterprise mobility applications of the future will be equipped with AI, AR and VR to help enterprises to train their workforce more effectively by fusing the physical and the virtual, and strengthen the cyber security of enterprise applications and create a safe environment for the adoption and growth of the BYOD trend.

Enterprise mobility solutions will be connected to data and analytics so that business may use them for driving more informed strategic decisions.

The Mobile Connected Consumer


Research focused on understanding the opportunities and marketing around connected and mobile services, devices, and technologies to consumers.

Digital Customer Experience

Digital Customer Experience covers the technologies, providers, analytics, and organizational strategies delivering customer interactions.
Technology areas include CRM, contact center, customer, service, customer engagement.

  • Customer Engagement Channels

  • Contact Center Architecture

  • Emerging Technologies (AI, Bots, Virtual / Augmented Reality)

Wireless and Mobile Connectivity


Insights into the connectivity semiconductor market across wireless connectivity (WiFi, Bluetooth, NFC, and GNSS), and mobile connectivity interfaces (2G, 3G, 4G, and 5G) technologies.

Insights into technologies, mobile phones and smartphones and market trends relating to both consumer and enterprise mobile devices.

Actionable insights for device manufacturers, software developers, mobile operators, and component suppliers navigate the evolving market for mobile devices.